BREND IMIDJINI QÁLIPLESTIRIWDE INTERNET PRDÍŃ ROLI

Mualliflar

  • Jasmina Baxitova ##default.groups.name.author##

DOI:

https://doi.org/10.69691/r2njn385

Kalit so‘zlar:

Internet PR, brend, imidj,sociallıq tarmaqlar, kontent-marketing, SEO, onlayn abıroydı basqarıw, influencer marketing.

Annotatsiya

Maqalada internet PR strategiyalarınıń brend imidjin qáliplestiriwdegi ornin úyreniw, olardıń nátiyjeli túrlerin talqılanǵan. Bunda brend imidjiniń qáliplesiw procesinde internet PR strategiyalarınıń qollanılıwı hám olardıń tutınıwshı sanasındaǵı kóriniske tásir kórsetiw mexanizmleri analizlengen.

Muallif Biografiyasi

  • Jasmina Baxitova

    Qaraqalpaq mámleketlik universiteti student

Iqtiboslar

Chumikov,A.I. Svyazi s obshestvennostyu: teoriya i praktika / A. I. Chumikov, M. P. Bocharov.

Eremin V.N Marketing: Osnovı i marketing informatsii. Uchebnik.

Fedotova L.N. Pablik rileyshnz i obshes-tvennoe mnenie. -SPb.: Piter, 2003. – 352 str.

Harris, T.L., & Whalen, R.T (2006). The Marketer’s Guide to Public Relations in the 21st ed. Ohio: Thomson/South-Western.

Eshbekov T. Jamoatchilik bilan aloqalar va axborot xizmatlari. O‘quv qóllanma. – T.: OzMU, 2012.

Alimov B. Zamonaviy media muhitda PR – xizmatlar. VIII tom. – T: O'zbekiston, 2010.

Ryan, D. (2016). Understanding Social Media. Kogan Page.

Lovelock, C., & Wirtz, J. (2016). Services Marketing: People, Technology, Strategy (8th ed.). Pearson.

Sutherland, M., & Jarrahi, M. H. (2018). Social Media and Public Relations: A New Era for Social Influence. Routledge.

Tuten, T. L., & Solomon, M. R. (2017). Social Media Marketing (3rd ed.). Pearson.

Yuklab Olishlar

Nashr qilingan

2025-04-30

Qanday Iqtibos Keltirish

BREND IMIDJINI QÁLIPLESTIRIWDE INTERNET PRDÍŃ ROLI. (2025). Journal of Tamaddun Nuri, 4(67), 366-369. https://doi.org/10.69691/r2njn385